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Why Algorithmic Marketing matters?
Customer retention is one of the most important aspects for the growth of any business. A 5% increase in customer retention can increase more than 25% in profits*. Currently, traditional Marketing campaigns are still being built to increase such retention. We at Magna-Machina give a technological boost to these traditional campaigns using Artificial Intelligence and Machine Learning to exponentially increase customer retention through Algorithmic Marketing Campaigns.
*Reichheld, F. (2001). Prescription for cutting costs. Harvard Business School Publishing.
Why Algorithmic Inventory matters?
The proper amount of inventory is crucial for keeping available products at the customer's disposal. However, problems such as inventory congestion arise due to the lack of anticipation of demand in the purchase of your products. Demand Forecasting is an essential service necessary to enhance exponentially the return on investment (ROI) of your enterprise